In 2002, DyDo DRINCO made history as the inaugural company to join the Green Power Certificate scheme. By incorporating renewable energy (green power) into their vending machines, the company contributes to an annual reduction of around 400 tons of CO2 emissions.

Fast forward to 2021, DyDo launched the LOVE the EARTH Project, environmentally friendly initiative within the Japanese beverage industry, with the goal of encouraging broad efforts toward realising a recycling-oriented society.

As part of this initiative, the LOVE the EARTH beverage series is designed to instill a sustainability mindset in consumers, providing them with an opportunity to play a role in supporting our planet. This series incorporates aluminium bottles, actively reducing plastic waste and advocating for sustainability. Manufactured with 200,000 kWh of electricity from renewable sources each year, it leads to an annual decrease of approximately 100 tons of CO2 emissions.